Around 25 July Benimarco ( a rural area encompassing the towns of Benissa and Teulada-Moraira) holds a week of festivals in honour of its patron saint, Sant Jaume (St James).
There are not many festivals in Spain which are organised by the townspeople themselves, without big money sponsors, and fewer still as colourful and spectacular as this one.
Around either the 14th of July (Our Lady of Mount Carmel) or the 29th of June, Saint Peter's Day - the date of the celebration changes each year to coincide with the day of the Virgin or that of the Apostle - the traditional Alicante-style seafaring festivities are held in honour of Saint Peter (San Pere) and the Mother of God (Mare de Déu del Carme).
On 6 and 22 July Moraira puts on its best party to celebrate its patron saint in honour of the Virgen de los Desamparados (Our Lady of the Unprotected) and the Virgen del Carmen (the Virgin of Mount Carmel): street parties, processions, concerts, floral offerings or mascletás (firecrackers) fill the much loved celebration with colour and fun.
The quintessential party of the town of Dénia, which has now been adopted by other nearby towns in the Valencia region. The fact is that the bullfighting tradition and the Mediterranean Sea make the perfect match in the summertime.
In mid-July, Alicante overflows with avant garde jazz at its Fijazz Festival, where both home grown musicians and musicians from all over the world gather together in the Alicante Regional Council Auditorium to offer their best compositions.
On the last weekend in June, the beautiful town of Jávea holds its International Festival, a mix of culture, gastronomy, music and world class dance, with stalls representing 22 countries where visitors can sample typical products from different regions. The afternoons are filled with regional dance from each country as well as exhibitions and activities for all ages.
Just before the summer solstice, Alicante dresses up to the nines to conjure up the time when King James II incorporated the land of Alicante to the Crown of Aragon, and endowed the province with an annual market fair that marked the beginning of the city's commercial activity.
The Bonfires of San Juan in Alicante, which coincide with the summer solstice on the 24th of June, are without doubt the best known of all the festivities that are held in this town. Internationally famous, not for nothing have they been declared a "Festival of International Tourist Interest", and each year they attract thousands of people from every corner of the world.
A week of festivities, gala parades, conquests and reconquests bring the streets of Moraira to fever pitch, coinciding as they do with the start of the tourist season and the celebration of one of this Alicante town's most deeply rooted festivals: the Moors and Christians Festival.